Mixing serif and non-serif fonts, I created three unique beer list posters. My first poster contrasts a playful heading with a minimalistic list outlining the header. I wanted to split my poster vertically to help draw viewers attention as well as use the outline of the words to form a beer bottle shape. My second poster is derived from old beer bottle labels with the curved heading and lining around the words. This poster draws focus to the number one beer while also holding a greater emphasis on the list. For last poster, I knew I wanted it to be very different from the other two which is why I chose a horizontal composition with elegant fonts. I wanted to emulate the luxury that some alcohol can attract. I drew inspiration from dinner menus and focused on the number one beer. This way all three posters contain the same information but can be used in three very different settings. One for a modern space, the second for a more traditional setting, and the last poster for a higher end setting.
Poster One
Poster Two
Poster Three
Mockup
Process Work
